Gulli

Gulli

Gulli was the N° 3 DTT channel in 2010, with 2.2% audience share in France and a 22% increase in viewer numbers compared to 2009. But this was not its only achievement in 2010…

• Gulli was the No. 1 French channel with 4 to 10 year-olds for daytime viewing in 2010 with 18.1% audience share in the 7am - 7pm time slot (Monday-Sunday average).
• In evening viewing, Gulli moved up by 10% among 25 to 49 year-olds and all female target groups (with an 8% increase among homemakers with children, a 9% increase among homemakers aged 15-49 and a 9% increase among women aged 25-49).
The increase was particularly pronounced in the late-evening time slot, with a 71% increase among homemakers with children and a 29% increase among 25 to 49 year-olds.
• Gulli's coverage increased by 25% between December 2009 and December 2010, one of the strongest advances on the French DTT network. The channel gained nearly 7 million viewers in one year, and more than 34 million viewers now watch Gulli each month.

A fantastic 2010 for Gulli on all accounts!

(Source: Mediamat / Mediametrie, from 4 January 2010 to 2 January 2011)

• By Country
• By Media
• By Category
• By Brand
• By Target
• By Creative Solution