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Presentation
Santé’s mission is to keep its finger on the pulse of women's health perception.
Santé is not about being ill and getting better. Santé is very close to women and knows her world inside out. Together with women, Santé aims for a conscious lifestyle in which there is enough time and attention for body and mind.
Santé considers its name to be a positive reference to “being at ease with yourself”.
The six main sections are:
• BEAUTY: in various reports, from atmospheric to practical, Santé shows what can be done and what to buy, informs on quality care products and gives tips on their use.
• HEALTH: Santé recounts, informs, presents and is taken seriously, due to its professional medical advice.
• SPORT & RELAXATION: Santé women don’t see exercise as a must, but rather as a way to relax.
• PSYCHOLOGY and RELATIONSHIPS
• NUTRITION: from general information about products rich in vitamins to quick and healthy recipes.
• TRENDY FASHION: Santé concentrates on quality and comfort.
•Santé combines glossy appearance with a rich information content.
KEY FACTS
1994
Frequency:
Monthly
Circulation:
63 272 (HOI 2011/2)
Distribution:
Netherlands
260 000 (NOM 2010-II)
Men/Women Readers:
Female: 84%
Socio-Demographic Profile:
25-34 Y.O 9%
35-49 Y.O 30%
50-64 Y.O 41%
65+ Y.O 13%
AVERAGE AGE 49
Socio-Economic Profile:
A Class 15%
B Class 36%
INCOME
> 36,500€ 35%
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