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Presentation
RED is glamorous and stylish but at the same time is accessible – it fuses aspirational fashion and trends with wearable chic.It’s all about Grown Up Cool.It is a totally self indulgent magazine which focuses completely on the reader – fashion is an integral part of RED. It is an aspirational magazine, using a fantastic range of designers in its main fashion pages. Red is an intelligent magazine for women who love fashion but aren’t fashion victims. It embraces style, independence, glamour and gloss... for the best things in life. Most importantly, RED has a sense of humour, it has a feel good factor. Red fashion is effortless, stylish, optimistic, intelligent and upbeat.
KEY FACTS
1998
Frequency:
Monthly
Circulation:
231 160 (ABC Jan-June 2011)
Distribution:
United Kingdom
603 000 (NRS Jan-Dec 2010)
Men/Women Readers:
Female: 91%
Socio-Demographic Profile:
25 - 34 Y.O 18%
35 - 44 Y.O 30%
45 - 54 Y.O 23%
GRADUATE : 34%
AB SOCIAL CLASS : 41%




