Worldwide Media Solution
Lagardere Global Advertising, more than 400 media solutions around the world
Presentation
Maxim is the world’s biggest men’s general interest magazine selling 4 million copies, with 32 editions in 44 countries, and growing bigger all the time. It’s a fresh voice after the politically correct age, assuring men that it’s OK to be themselves.
Maxim provides readers with a useful service, laugh-out-loud humour and all the help men need in an « affirmational » way, along with the very appealing illustrations.
Maxim is smart, direct and entertaining. It is simple: You’re a guy, be proud of it.
KEY FACTS
Launch date:
2003
Frequency:
Monthly
Circulation:
182 300 (TNS MMI 2010/4 - 211/1)
Distribution:
2003
Frequency:
Monthly
Circulation:
182 300 (TNS MMI 2010/4 - 211/1)
Distribution:
Ukraine
Men/Women Readers:
Male 80%
Socio-Demographic Profile:
16 - 19 y.o 17%
20 - 29 y.o 49%
> 30 y.o 28%
Employed : 65%
High Education : 52%
Male 80%
Socio-Demographic Profile:
16 - 19 y.o 17%
20 - 29 y.o 49%
> 30 y.o 28%
Employed : 65%
High Education : 52%




