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Presentation
The original concept of the magazine supports the idea that living is not just a one-off concern, but that it is an everyday joy. That living, as part of a modern lifestyle, is not just about moving, building or reconstruction.
The editorial team wants to offer readers specific advice and information. The team of experts, made up of architects, stylists and designers, will teach them not to be afraid of their own ideas. Presenting specific projects, they’ll convince readers how easy their realisation really is.
KEY FACTS
Launch date:
2004
Frequency:
Monthly
Circulation:
22 836 (ABC 08)
Distribution:
2004
Frequency:
Monthly
Circulation:
22 836 (ABC 08)
Distribution:
Czech Republic
Total Reach:
54 000 (Media Projekt 7-12/08)
Men/Women Readers:
Female 81%
Socio-Demographic Profile:
20 - 29 y.o 32%
30 - 39 y.o 21%
40 - 49 y.o 19%
High HH Income : 45%
AB Social Class : 50%
Higher Education : 30%
54 000 (Media Projekt 7-12/08)
Men/Women Readers:
Female 81%
Socio-Demographic Profile:
20 - 29 y.o 32%
30 - 39 y.o 21%
40 - 49 y.o 19%
High HH Income : 45%
AB Social Class : 50%
Higher Education : 30%




