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Presentation
INFOBEBES and INFOCRECHE have the same editorial and advertising content. Only the covers change depending on the points of sale.
INFOCRECHE is distributed in day-care centres and nurseries (6 300 centres with 270 000 children).
INFOBEBES is sold in news stands and distributed in maternity wards and pediatricians.
KEY FACTS
Launch date:
1996
Frequency:
Monthly
Circulation:
Infobebes : 102 190 - Infocreche : 77 821 (OJD 2010-2011)
Distribution:
1996
Frequency:
Monthly
Circulation:
Infobebes : 102 190 - Infocreche : 77 821 (OJD 2010-2011)
Distribution:
France
Total Reach:
1 459 000 (AEPM 2009-10)
Men/Women Readers:
Female: 80%
Socio-Demographic Profile:
25 - 34 Y.O 45%
35-49 Y.O 29%
CHILDREN IN THE HH
At least 1 child < 15 75%
Socio-Economic Profile:
SOCIAL CLASS
A 7%
B 23%
INCOME
36K€+ 30%
1 459 000 (AEPM 2009-10)
Men/Women Readers:
Female: 80%
Socio-Demographic Profile:
25 - 34 Y.O 45%
35-49 Y.O 29%
CHILDREN IN THE HH
At least 1 child < 15 75%
Socio-Economic Profile:
SOCIAL CLASS
A 7%
B 23%
INCOME
36K€+ 30%




