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Presentation

Femina modernizes the idea of the women’s magazine by adopting a practical and accessible approach while also using a style that is typical of the upscale magazine.

FEMINA brings people together through interesting and relevant articles, while adding a personal touch by offering an opinion, with a unique and innovative 7 city edition.

An upscale image and practical approach…

Pace:
what happened last week & what will happen next week
Tone:
friendly & funny
Consumption:
inspirational & practical shopping guide

 

KEY FACTS

Launch date:
2008

Frequency:
Weekly

Circulation:
1 848 000 (Pub Stat 2011)

Distribution:

China
Men/Women Readers:
Women

Socio-Demographic Profile:
20-25 y.o: 12%
25-30 y.o: 35%
30-35 y.o: 39%
35-40 y.o: 14%

HIGH EDUCATION

4 color page rate:
135 000 CNY

Rates: Please contact us