Worldwide Media Solution
Lagardere Global Advertising, more than 400 media solutions around the world

HomePress › CAR & DRIVER (U.S.A)

Presentation

CAR AND DRIVER is the world’s largest automotive magazine, presenting unsurpassed technical expertise and the ability to place readers behind the wheel.

The latest new cars, vans, SUV’s and pick-ups are tested, evaluated and reported - domestic and imports.

Coverage ranges from the practical to the exotic, with an emphasis on those cars that are heaven-sent to provide all the rewards an outstanding vehicle can offer.

 

KEY FACTS

Launch date:
1955

Frequency:
Monthly

Circulation:
1 238 416 (ABC Jan-June 2011)

Distribution:

United States

Total Reach:
8 856 000 (MRI Fall 11)

Socio-Demographic Profile:
18 - 34 y.o 42%
35 - 54 y.o 37%
55+ y.o 21%
MEDIAN AGE 42 y.o


COLLEGE EDUCATED 56%





Socio-Economic Profile:
Median HHI ($) $91 244
EMPLOYED 72%
PROF / MANAGERIAL 23%
4 color page rate:
187 269 USD

Rates: Please contact us