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Presentation
CAR AND DRIVER is the world’s largest automotive magazine, presenting unsurpassed technical expertise and the ability to place readers behind the wheel.
The latest new cars, vans, SUV’s and pick-ups are tested, evaluated and reported - domestic and imports.
Coverage ranges from the practical to the exotic, with an emphasis on those cars that are heaven-sent to provide all the rewards an outstanding vehicle can offer.
KEY FACTS
Launch date:
1995
Frequency:
Monthly
Circulation:
351 000 (Pub Stat. 2009)
Distribution:
1995
Frequency:
Monthly
Circulation:
351 000 (Pub Stat. 2009)
Distribution:
China
Total Reach:
55 000 (CMMS 2008)
Socio-Demographic Profile:
25-36 y.o: 53%
Managers: 47%
Higher Education: 93%
(Source :AC Nielsen 2007 Readership survey)
55 000 (CMMS 2008)
Socio-Demographic Profile:
25-36 y.o: 53%
Managers: 47%
Higher Education: 93%
(Source :AC Nielsen 2007 Readership survey)
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