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Presentation
Covers all dimensions of cars e.g new cars, models, product news and quality road tests based on honest reactions .
The editorial content addresses the new car consumption reviews. Its advice allows the reader to make the right decision in terms of their needs and personality.
KEY FACTS
Launch date:
1994
Frequency:
Monthly
Circulation:
262 383 (OJD 2010-2011)
Distribution:
1994
Frequency:
Monthly
Circulation:
262 383 (OJD 2010-2011)
Distribution:
France
Total Reach:
3 107 000 (AEPM 2010)
Men/Women Readers:
78%/22%
Socio-Demographic Profile:
AGE
15 -24 Y.O 24%
25 -34 Y.O 24%
35 - 49 Y.O 27%
50 - 64 Y.O 20%
65 + Y.O 5%
AVERAGE AGE 38
SOCIO- ECONOMIC PROFILE
A 12%
B 25%
C 44%
3 107 000 (AEPM 2010)
Men/Women Readers:
78%/22%
Socio-Demographic Profile:
AGE
15 -24 Y.O 24%
25 -34 Y.O 24%
35 - 49 Y.O 27%
50 - 64 Y.O 20%
65 + Y.O 5%
AVERAGE AGE 38
SOCIO- ECONOMIC PROFILE
A 12%
B 25%
C 44%
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