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Ariston
THE CLIENT'S OBJECTIVES
IMAGE
Introduce the new line of products, including the large family-sized refrigerator and washing machine
Demonstrate how their practicability will create a happier household
OUR CONCEPT
"10 TIPS TOWARDS A HAPPY HOME"
Focusing on how Ariston's products make chore easier and enhance family lif, by giving you more leisure time
CREATION
A 12-page magnastrip supplement in ELLE & ELLE DECO magazines
COUNTRIES
Italy, France, Russia, Poland, Hungary, Romania, Czech Republic, Portugal
DATE
October 2006




